Mitchel Black

Founder/Head Coach
Mitchel Black


[email protected]


Mitchel attended the National Personal Training Institute and studied exercise physiology and nutrition. While in school, Mitchel hosted a talk radio show on health and fitness called “Talking Smack with Mitchel Black” where he talked about the correct foods to eat and how to implement them into your diet. After graduation Mitchel went on a fitness rampage to learn everything he could about fitness, nutrition, and everything related. Mitchel acquired five personal training certifications along with three advanced certifications from the highest ranked certifications to date.

Along with education Mitchel has an undying and burning passion to help people, and he truly cares about each and every member. He prides himself in greeting everyone by name at the door; STRONGSIDE members aren’t just a number. His love for coaching members shows in his personality during every class as he makes sure each member has the best hours of their day at STRONGSIDE.

Mitchel spent seven years working for the big “globo gyms” as a trainer and program manager. Mitchel worked at many clubs throughout the country as well as corporate offices training clients, training and educating trainers, and managing the business side of the fitness industry as well. After five years of managing clubs Mitchel became very successful at doing it and received many awards from his company for doing so, but something was missing. Mitchel wanted to deal with people and truly help them, not just train other trainers and help the company have a healthy bottom line. Mitchel then stepped down from all managerial rolls to focus purely on helping individual clients reach their goals and truly make a lifelong impact on people.

“It’s the best decision I have ever made and I am the happiest I have ever been in my life. Coaching people to reach their health and fitness goals is what I live for,” said Coach Mitchel Black. In 2013 the opportunity to open STRONGSIDE came about and Mitchel could not neglect this opportunity. It was everything he had ever dreamed of and he knew he could help so many people by doing this.

Along with all of his success in the fitness industry, Mitchel is also a nationally recognized personal trainer through NASM, NSCA, and NPTI. Mitchel is also a USA Olympic Weightlifting Coach and a CrossFit L2 trainer. Mitchel has an athletic career of competing in the Ironman triathlon; he regularly competes in CrossFit competitions both individually and on a team. Above all, Mitchel wakes up every single day loving what he does and his life is completely devoted to STRONGSIDE and its members. He works nonstop to make sure every member receives excellent service, they are happy with their training, and that they are getting results.

“STRONGSIDE is a results based business and not getting results is not an option,” says Coach Mitchel when asked about the philosophy of STRONGSIDE.


What is your favorite movement?
What is your favorite format of a workout?
AMRAP or a long grinder that I can put my head down on!
What is your nickname?
My friends in high school called me “Fitzy” because my middle name is Fitzgerald
What was your favorite college class?
Biological Anthropology
Who was your first celebrity crush?
Kim Kaposkie from Saved By The Bell!
MUST WATCH when it’s on TV?
The Wolf Of Wall St or The Social Network What was your best/worst pet?

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